Keep Your Facebook Posts on TOP of the Newsfeed: Understanding Edge Rank

May 3, 2011 8:25 pm
Facebook for Business, Affinity Score, Newsfeed on Facebook, Newsfeed Optimization, Edge Rank, Gina SchreckFacebook ranks each of your posts and gives it a score. If your score is higher than the score of the next person posting to the newsfeed of your fans, your post shows up above theirs. If you have a lower score or the lowest score in the group, well, you are basically invisible. Here are the 3 pieces…

Come Down Off the Ledge: Creating a Facebook Page for Your Business

March 10, 2011 5:08 pm
Facebook for business, creating a facebook page, social media managementWhen most people attempt to create a Facebook page for their business they threaten to throw themselves or their computers off a ledge. Facebook does not make it easy to do. So before you jump….into creating that business page on Facebook…take a look at these 4 easy steps!