Building Authority for Your Brand

Showing up every day and sharing content in one way or another over time establishes you as an expert or authority in your field. Whether you have just started your business or you have been at it for years, you have to share your journey and your expertise for others to consider your authority.

Blogging, creating video content, social media posts and even podcasting will help you get your expertise out. This episode shares ways to do that.

 

 

 

The Company You Keep

If it’s true that we are the average of the 5 people we surround ourselves with, how do we up our game? We don’t necessarily have to dump the friends we hang out with, but I have 5 things I am going to challenge you to do in the coming year to grow personally and professionally!

Jump into our DIYsocial group on Facebook or check out DIY.social website to get into our content membership group for even greater accountability.

 

 

Influencer Marketing for Your Small Business

When we think of influencer marketing we picture one of the Kardashians holding up a handbag or perhaps LeBron James sporting a pair of shoes, but there is so much more to influencer marketing than going after the pricey celebrity endorsements.

I’m explaining how you can develop relationships with micro-influencers for more power and often for little or no money.

Be sure to jump into our free DIY.social Facebook group to get your marketing questions answered and get regular tips and tools to help you build your business.

This episode is sponsored by DIY.social Content Membership–Get 30 crafted captions for your social media channel (fully customizable) and 30 images that you will not find anywhere else each month for only $40. Let our content marketing team worry about being creative and consistent so you can GET BACK TO WORK!

Connect with me on any of these social channels:

Twitter – @GinaSchreck

LinkedIn – @Gina Schreck

Instagram – @GinaSchreck

 

 

 

Creating a Digital Will: 6 Things To Do While You’re Still Alive

digital will for social media

We never want to talk about death or dying but we know it could happen at any moment… today we have to consider more than who will get our collection of birdhouses. We must take some time to make a social media or digital will. We also need to have our family members do the same.