Blogging is usually different from website copywriting and other forms of writing, in that it is a chat with someone (or hopefully many someones). Here are 8 tips to connect with your readers.
What purpose does your content serve? Your content marketing mission statement will help you stay focused while writing webcopy, blog posts, social media content , whitepapers and more.
It chaps my hide me when I see a company spend lots of energy (and money) creating great content, whether that is a blog post, a survey, a video, or even an event they are putting on, and then they send one tweet out, or promote it one time on Facebook, and then wonder why … Read more
Blogging is not writing an OpEd paper. It’s not an ebook. You don’t have to have 7 pages, single-spaced. Your blog is a place for you to have conversations with your target audience. Chat. Don’t lecture for hours.
Are you still kicking and screaming because you have no time to blog? It’s okay — there is hope. Here are some things you can to create a blogging routine.
Social media marketing is much more than Facebook posts and tweets; blogging now needs to be a major component in your marketing strategy. Whether you are just getting a blog started, or you have finally realized that content marketing is critical to your business’s success and you are recommitting to it, I have compiled 10 tips that will help you get it on the right track.
In today’s marketing environment, we must make a shift in our activities and start making time to write. Our prospects are not answering their phones when we cold-call and they don’t read the mailers we send. they are searching Google and we need our content to be found!
We live in a YouTube, 140 character, shiny Pinterest picture kind of world, and if you want your blog to be read and shared by more people, follow these 8 tips.
Many small businesses know they should blog, and if you are one of those people, you have probably wrestled with the question, “if I don’t have followers to my blog, am I just wasting my time?” …Here are 3 steps to bring you comfort and get you blogging:
Today I got a notice that 12Seconds.tv was shutting down. If you had never used this service, it was basically Twitter on video. You created a short (well, 12-second) video message using your webcam or mobile phone and it went out to your friends. There were many people who spent a lot of time crafting … Read more