The secret to freeing your social media from behind that locked marketing department door is to help everyone in your company learn to THINK SOCIAL. Here are tips to help you and your business to start thinking and being social.
Social media allows us to invite our customers in for a more casual conversation. It allows us to take off the corporate suits and let people get to know us a little more intimately.
This is the fourth fear we are tackling this week in our series called DON’T BE AFRAID: Busting the Five Fears of Social Media Marketing. Today we take on the fear of posting too often on your social sites. I hear this a lot from new clients who say they only want to post on Facebook and Twitter once a week and to sites like LinkedIn or Google Plus, once a month.
What many businesses still have not figured into the equation is how the consumer has moved into the marketing seat. With hundreds of social review sites like Yelp, Open Table, Trip Advisor, Oink, on top of Facebook, Twitter and more, consumers are marketing, for or against your business on these sites.
Social media has allowed companies to pull the curtain back and let customers see behind the scenes, get to know the team and develop closer relationships with otherwise cold brands.
Recently I have become an Instagram addict. (Instagram is a social photo sharing app built for iPhone and iPad2 users.) Snapping photos of the mundane and everyday activities I am involved in and applying a little app magic to turn crappy photos into stunning works of art! Well, most of them look pretty cool. (This sunrise … Read more
n a world where we are all pumping out so much content that it starts to blend in like oatmeal and powdered milk, this kind of copy stands out and says, WE ARE DIFFERENT! WE ARE FUN TO WORK WITH.
Just like Disneyland, Facebook Land is filled with ultra-white smiling faces (created using PicNik, a photo editing app) and beautiful children who sit quietly reading advanced calculus books.
People were going all “Charlie Sheen” this week about Warner announcing it would be testing the Facebook waters, allowing people to rent The Dark Knight for 30 Facebook Credits
If people shop in groups (or packs as in the case of teenaged girls…scary packs) they will buy more and make decisions faster. Here are 4 tips you will learn from this wild pack animal behavior to build your business using social media